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Atlantic Town Hotel’s Prepared $55 Million Facelift Marks Hottest Investment decision in Gambling Mecca


Mar 14, 2023
The Water Club hotel in Atlantic City is getting a new moniker. (Borgata Hotel Casino & Spa)

The H2o Club hotel, aspect of the Borgata on line casino advanced in Atlantic Town, New Jersey, is going through a $55 million redesign and will be rebranded as MGM Tower, becoming a member of a amount of hospitality attributes in the gaming mecca going through facelifts.

The Borgata Lodge Casino & Spa on Tuesday unveiled its ideas for the Drinking water Club as the elaborate techniques its 20th anniversary. In addition to becoming renamed, the Water Club’s far more than 700 rooms will be revamped and a assortment of luxury “vista suites” at the tower’s corners with wraparound views of the Atlantic Metropolis skyline will be additional.

The transfer will come as the nationwide hotel occupancy level sits at about 63%, back again around its prepandemic stage, in accordance to STR, the hospitality information division of CoStar Group. But high interest premiums and fears of a recession have slowed the tempo of business serious estate offers, creating investments this kind of as the Borgata’s additional notable.

The Borgata website, positioned off the Boardwalk in the Marina District of Atlantic Metropolis, contains its possess 43-tale resort with about 2,000 visitor rooms, in accordance to CoStar data. Its adjacent Water Club lodge has 43 tales and 757 visitor rooms.

The on line casino marketplace in Atlantic City was on a comeback when it was hit tricky by temporary closings in 2020 because of the pandemic, but it has bounced back again. Because then, a variety of Atlantic City hospitality operators have or are enterprise modernizations of their hotels, such as The Showboat Resort, with $50 million in improvements as perfectly as including a $100 million indoor water park prepared to open this summer time Caesars Entertainment’s $400 million revamp of its a few Atlantic Metropolis homes and thousands and thousands of dollars of enhancements at Ocean Casino Resort.

“Introducing the MGM Tower connects Borgata with the unparalleled amusement and resort activities MGM Resorts is identified for globally,” Corey Sanders, chief running officer of Las Vegas-based MGM Resorts Global, stated in a assertion. “And we consider this sizeable reinvestment will generate visitation to Atlantic Metropolis nicely into the long run.”

Strengthening U.S. need drove MGM Resorts’ earnings to new highs during the fourth quarter.

The Borgata frequently tops the record in phrases of in-individual gambling revenue for Atlantic City’s nine casinos. In January, it posted $58.4 million, up about 21% from the prior year, according to the New Jersey Division of Gaming Enforcement. The Hard Rock Lodge & Casino arrived in next, with $35.9 million, up 3%.

The recently remodeled rooms in MGM Tower will be available starting in April, with the undertaking slated for completion by Memorial Day weekend.

In the revamped rooms at MGM Tower, natural wooden home furniture will sit atop a dark blue ombre carpet that emulates the ocean tide. (Borgata Resort Casino & Spa)

The transforming will integrate nautical style features impressed by the marina, with a “palette of neutral and blue tones accented with deep wooden finishes embodying a innovative coastal payment,” according to the statement.

East-going through rooms will have ground-to-ceiling windows to showcase the early morning sun more than the Atlantic, even though west-dealing with rooms will feature deep-blue curtains opening to sight lines of the grassy marshland in the length, the assertion mentioned.

MGM Tower company will nevertheless be near the entertainment, nightlife and eating that the Borgata advanced offers, as well as a dedicated valet and check out-in area, seasonal pools and luxurious shopping. The site contains a 2,400-seat party heart and a 900-seat Tunes Box theater.

As section of the adjustments, the Water Club, or MGM Tower, will also be introducing a 9,000 sq.-foot occasion room on its 32nd flooring in the location of the previous Immersion Spa.

“As we tactic the resort’s 20th anniversary, we are a lot more committed than ever to remaining a chief in hospitality and enjoyment by continuing to evolve the Borgata knowledge,” claimed Travis Lunn, the Borgata resort’s president and chief running officer, in the assertion.

In addition to its visitor rooms, the tower attributes 27,000 square ft of meeting and event area two indoor and two out of doors heated pools and 5 boutiques.

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