How New York Developer MaryAnne Gilmartin Built a Profession on Embracing the Complicated


The more mature man on the other facet of the chain website link fence had a shotgun and two pitbulls. MaryAnne Gilmartin, then just 22, was armed with tiny more than a receptive frame of mind.

When the dust inevitably settled soon after that on-web-site meeting, she had successfully dealt with his refusal to go away the land he occupied, aiding to very clear the way for a challenge New York Metropolis sought to construct. 3 a long time afterwards Gilmartin, now founder and chief government of New York actual estate developer Mag Associates, would be the initially to inform you her embrace of assignments with difficult troubles has ended up serving her effectively.

Gilmartin’s job has absent from that initial assignment involving a automobile towing garden to involve perform on structures these types of as Barclays Center in Brooklyn, reflecting what she called in an interview a “tendency to lean into tasks that have hair on it [and] might demand a little extra major lifting.” She’s expanded her philosophy to include “pursuing opportunities that some others may possibly not want.”

The recent kickoff of leasing at Ruby, a two-tower, 480-unit luxurious residential rental progress which is 30% cost-effective, is the newest example of chasing jobs that other folks may possibly switch down. It’s MAG’s to start with New York advancement to debut considering the fact that Gilmartin launched the organization in the course of the pandemic in 2020 following acquiring out her partners.

The midblock assets, situated at 243 W. 28th St. involving Seventh and Eighth avenues across from the Style Institute of Know-how in the Garment District, is housed on a previous parking whole lot owned by Edison Attributes. Ruby is the fruit of what Gilmartin described as “far from a standard actual estate transaction.”

Just after developers unsuccessful to purchase the land from Edison, Gilmartin inevitably was capable to framework a 99-year ground-lease deal that led to the task named right after Ruby Bailey, 20th-century style pioneer who lived in New York’s Harlem community.

The New York household task Ruby, depicted in a rendering, features facilities which includes a rooftop pool. (DBOX)

There was “a great deal of handholding,” she told CoStar Information. The deal experienced “a ton of hair and complicated troubles.”

Some of the issues associated convincing MAG’s funds companions to continue with funding building during the pandemic when loan providers didn’t want to back again initiatives in New York, she reported.

“The creating turned a referendum of kinds,” she explained at a real estate party this month hosted by the Serious Estate Institute at Fordham University, her alma mater. “It’s a bet on New York City.”


Gilmartin is no stranger to tackling initiatives that might have deterred other individuals. She turned what she described as an “accidental developer” in the ’80s soon after graduating from Fordham, and that led to her involvement with a large amount of different assignments across the city via the City Fellows Application.

“It was there that I understood I had true estate in my veins,” she explained at the Fordham converse. “It was fortuitous. It wasn’t at all section of my plan.”

When her first City Fellows assignment associated the towing site at an industrial park in Queens, she claimed a stumbling block emerged above the 82-12 months-outdated squatter. Gilmartin decided to hop on the prepare to go pay a visit to him, versus the information of other people.

“I know nothing about the business,” she mentioned. “All I know is this is a human being who has a set of points and beliefs and choices and wants. I will need to fully grasp what they are. … I actually stood on the other side of the chain hyperlink fence and talked to this very disturbed older man. … Genuine estate is a assortment of stories about the human issue.”

Her take a look at compensated off and paved the way for the guy transitioning to distinctive housing, clearing the web site for the towing facility.

Just after about 7 many years functioning in general public provider and a two-yr stint as a broker, which designed her understand “being a middleman is just not in my make-up,” she went to Forest Town Ratner and finished up spending 23 years there, such as as president and main govt before the firm was marketed to Brookfield Asset Administration in 2018.


Gilmartin, a New York native, grew up in the two Rockaway Seaside in Queens and in Woodstock, New York, a two-hour push north of the town. She credits her can-do mind-set in portion to one thing her mother explained even with growing up in what she explained as a “dysfunctional childhood.”

“My mom stated, ‘You make your have way. You make your individual joy,’” Gilmartin explained.

On the career front, Bruce Ratner, who co-launched Forest Metropolis Ratner in 1985 and was its CEO prior to sooner or later passing his baton to Gilmartin in 2013, was a big impact.

“I was element of the meritocracy,” Gilmartin mentioned. “Bruce Ratner experienced my back again. We experienced the confidence we belonged at the table. He stated, ‘If you can aspiration it and can protect it,’ we usually got acceptance to do it. … Know your wheelhouse. You cannot phony it. If you are substantive in this company, wonderful small business can happen.”

A single of those pieces of organizations concerned MAG’s to start with foray outdoors New York, partnering with Below Armour founder Kevin Plank’s family members business Sagamore Ventures as very well as Goldman Sachs Asset Administration and MacFarlane Companions to oversee Baltimore Peninsula, a 235-acre combined-use growth in Baltimore. Some 1.1 million sq. feet of office, retail and residential is opening this 12 months on a key waterfront locale as component of the venture with 13 million more sq. ft left to be developed.


“My initially enjoy is New York City,” Gilmartin informed CoStar News. But within just a day’s commute, “between Boston and D.C., we see alternatives. … Land demand and floor-up opportunities are a lot extra amenable” than in New York.

A scenario in place of how it’s “tough” acquiring matters carried out in New York, she said, requires the June 2022 expiration of the 421-a tax exemption software that gave developers tax breaks on multifamily developments in exchange for a part of models remaining set apart for very affordable housing. Without the need of the support of New York condition legislators, the application, which Gilmartin phone calls critical for company, continues to be dead irrespective of backing from New York Gov. Kathy Hochul, she said.

“I’m a minor jaded due to the fact of that,” she claimed at the Fordham occasion. “It’s good to go to Baltimore. The response in Baltimore is not ‘no.’ The solution is ‘yes.’ In New York, the remedy is ‘no’ very first. The city has to increase. … If there’s no tax-exemption method, we will have a homogeneous collection of condos that are really unaffordable for individuals in the metropolis. There is a chilling result” on multifamily development.

Ruby and two other Manhattan residential initiatives Magazine has underway — 335 Eighth Ave., a 190-device blended-earnings apartment making, and 300 E. 50th Avenue, a 194-device residence on the east side — all qualify less than the expired 421-a application, Gilmartin explained to CoStar.

“This is not a windfall for builders,” she told CoStar. “I would like to make far more. Multifamily is still the darling asset class in New York. It is challenging to visualize more jobs” with out the tax-exemption method.

As New York’s business office vacancy price has surged to new record highs, Gilmartin is not contacting it quits on the sector. Magazine is establishing a 175,000-sq.-foot boutique place of work at 122 Varick St. in the Hudson Square neighborhood, exactly where both of those Google and Disney are developing important campuses.

“This is a bespoke supplying. There’ll go on to be a flight to good quality,” she explained, introducing that it will reflect “the publish-pandemic world of how we want to do the job.”
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